Know exactly which campaign drove every Eduzz sale
When a buyer leaves your ad and pays on Eduzz's checkout, the Meta pixel gets left behind: the domain switch breaks browser tracking, and what remains is filtered out by iOS and ad blockers. The result: Ads Manager shows fewer sales than Eduzz records, and you set budgets without knowing where the money actually came from.
IzeAds takes the browser out of the equation: Eduzz notifies the IzeAds server of every purchase event via webhook, and the sale is matched to the original click through the tracking code (SCK) that travels with the buyer from the ad. What lands in your dashboard is the sale confirmed by the gateway — not a pixel fired on a thank-you page.
How to set it up
The connection is done inside IzeAds in a few minutes: you connect Meta, generate the notification link and enable it in the platform panel. The full, always up-to-date walkthrough lives in the help center.
Open the guide in the help center →What the integration delivers
Real-time attribution
An approved Eduzz sale shows up in your dashboard instantly, connected to the campaign, ad set and ad that brought it.
Net ROAS, not gross
Refunds and chargebacks are factored in automatically — the metrics you look at already subtract what came back.
Conversions back to Meta
Every confirmed sale becomes a Conversions API event to Meta (and 7 other ad platforms), feeding the algorithm real data.
Pending Pix alert
A Pix or boleto was generated but not paid yet? You get notified and can follow it until approval.
Immune to iOS and blockers
Being server-to-server, the integration relies on no cookie or browser script — nothing gets lost along the way.
Frequently asked questions
Why doesn't the Meta pixel track Eduzz sales well?
Checkout runs on Eduzz's domain, so the pixel's Purchase depends on a thank-you page loading in the buyer's browser — and may even count payments that were never approved. iOS, ad blockers and the domain switch drop part of the events. IzeAds' server-to-server webhook only records confirmed sales and never touches the browser.
Is the integration secure?
Yes. The webhook link is exclusive to your account and IzeAds validates the origin of every incoming notification before recording anything — a forged notification never becomes a sale in your dashboard.
Which Eduzz events does IzeAds process?
Approved purchases (become sales attributed to campaigns), plus refunds and chargebacks, which adjust your metrics to reflect the net result.
Can I use Eduzz alongside other gateways?
You can. Each connected platform gets its own webhook link, and all sales flow into the same IzeAds dashboard, each attributed to its campaign.
More integrations
Connect in ~4 minutes
Create your account, connect Meta and paste one webhook link. Free trial, no lock-in.